Prological Consulting's logo

The logical choice for your supply chain transformation.

Leading Supply Chain Consultancy

Experienced and trusted partners

We are Prological - a leading Australasian supply chain consultancy pioneering commercially astute and operationally sustainable supply chain solutions. Specialising in comprehensive supply chain transformation, we help our clients navigate freight optimisation, network design, and warehouse sourcing, design and optimisation, resulting in long term commercial benefits.

Our goal is simple: guide our clients to make the best decisions possible for their immediate and future needs, without bias towards specific vendors or solutions. We believe that though vendors know their solutions well, Prological knows your options, and that taking the step back for a more complete picture creates the best outcomes for your business, and your customers.

Trusted by leading brands

Why Choose a Supply Chain Consultancy?

Though vendors know their solutions, Prological knows your options.

When supply chain challenges emerge, the natural instinct is to go directly to solution providers — a warehouse developer for space constraints, a freight carrier for rising transport costs, or a technology vendor for system limitations. Each of these partners knows their specific solution inside and out, and they’ll present it with confidence.

But here’s the reality: every vendor sees your problem through the lens of what they sell.

A specialist supply chain consultancy provides the independent, commercially minded perspective needed to evaluate your options objectively, without a vested interest in any single outcome.

This matters because supply chain decisions rarely exist in isolation. A warehousing decision affects your freight network. A network change affects your inventory strategy. An automation investment reshapes your operational cost base for years. Without an integrated view, businesses risk optimising one link in the chain at the expense of another.

A supply chain consultancy like Prological brings:

  • Independent advice — no commercial bias toward a particular product, technology, or property outcome
  • Cross-functional perspective — connecting the dots between freight, warehousing, inventory, and network design
  • Evidence-based decision making — data-driven analysis that quantifies your options and their trade-offs before you commit resources
  • Commercial focus — solutions grounded in sustainable, long-term financial outcomes, not short-term fixes

 

At Prological, we work alongside your team to understand the mechanics of your operation — what’s driving cost, where the constraints sit, and what the real opportunities are — before recommending a direction. It’s this disciplined, consultancy-led approach that consistently delivers results our clients wouldn’t have reached by going direct to market.

Consulting Services

Supply Chain Optimisation

Tackle supply chain disruption and engineer a resilient, customer centric operation that meets your financial, operational and environmental goals

Make evidence-based decisions on stocking locations and freight networks relative to sourcing sites, suppliers and customers

Gain real-world insights and engage with industry to development, optimise and implement a domestic or international freight strategy

Review your warehouse processes and operations, and gain insight on how to meet goals around cost, efficiency and service levels.

Design a robust, integrated sales and operations planning process (S&OP) that provides the link between your strategic and business plans

Warehouse Design and Sourcing

Devise a scalable, responsive and flexible warehousing strategy that responds to your current and future business strategy

Explore the level or type of automation that’s right for your business before you commit resources to any automation solution

Understand your industrial property needs, know your options, and translate them into a reality that keeps pace with your growth strategy

Delivering Results

Prological provides unbiased advice providing our clients with customised and sustainable, best-practice solutions.

Projects
0 +
Clients
0 +

Up to

reduction in supply chain costs
0 %

Our Team

Peter Jones

Managing Director, Founder

Paul Erokhin

General Manager

Sean Ledbury

Director

Michelle Powell

Senior Analyst

Alex Cetinski

Analyst

Chris Hudson

Senior Associate

John Mills

Senior Associate

Alexander Witzke

Senior Associate

Simon Hodsden

Research Analyst

Vivek Suri

Senior Associate

Karen Shaw

Finance Manager