Australia Post did an impressive job of maximising infrastructure, processes and people throughout 2021. But looking beyond the revenue numbers, the e-commerce rise is making it clear there will need to be permanent changes made to operations and processes going forward.
Despite revenue being up 10.4%, operational costs increased by 13.2% – demonstrating that Covid-19 presented a unique set of challenges for the nation’s post and parcel provider.
With Australia Post committing to a $400 million upgrade to its operations, including new parcel facilities, fleet and technology by the middle of this year, the organisation will be hoping it can move away from crisis mode and work towards sustainable and profitable growth in this area.
Wherever e-commerce lands, and at what market share, it is impressive to see AusPost investing heavily in its network to capitalise on this growth. They and all other B2C businesses will be well served to transition this turbulent period into an opportunity, change operations to better scale, and in so doing, report not just revenue growth, but profit growth in the future.
